Investigation of sense of community among cyclists
Cycling has become determinate in many areas of life. It is a cheap, environmentally friendly and flexible mode of transport, and due to the emergence and development of cycle sport and the growing willingness to follow a healthy lifestyle, cycling provides sports opportunities and the daily exercis...
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Dokumentumtípus: | Könyv része |
Megjelent: |
Szegedi Tudományegyetem Gazdaságtudományi Kar
Szeged
2024
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Sorozat: | Green and Digital Transitions: Global Insights into Sustainable Solutions
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Kulcsszavak: | Közvéleménykutatás - kérdőíves módszer, Kerékpár - közlekedés - Magyarország, Közösségi érzés - kutatás |
Tárgyszavak: | |
doi: | 10.14232/gtk.gdtgiss.2024.15 |
Online Access: | http://acta.bibl.u-szeged.hu/84857 |
Tartalmi kivonat: | Cycling has become determinate in many areas of life. It is a cheap, environmentally friendly and flexible mode of transport, and due to the emergence and development of cycle sport and the growing willingness to follow a healthy lifestyle, cycling provides sports opportunities and the daily exercise for many. The aim of this study1 is to investigate the sense of community among cyclists by conducting an online survey using validated questions from the Sense of Community Index 2 (SCI-2) model, with 362 responses gathered. According to the results, the interpreted scales were applicable and most of the respondents agreed with the 4 dimensions of the SCI-2 (Membership, Influence, Integration and fulfilment of needs, Shared emotional connection) which assumes that cyclist do feel a kind of community with each other. From a marketing point of view, cycling can be perceived not only as an activity but also as a group of consumers linked to this activity. |
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Terjedelem/Fizikai jellemzők: | 262-269 |
ISBN: | 978-963-306-972-1 |